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Beer

  • Hi Dominique,
    This is a great question. From previous work I’ve seen and have done myself. I’d recommend the lens doesn’t use real beverages as images and are animated, and doesn’t encourage young users to drink, maybe a disclaimer saying drink responsibly. After publishing it if Snapchat does not approve they will give a reasoning of why they pulled it.

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  • I appreciate the response Chris. However I have been down that road before. I have had lenses rejected for no reason. When I ask for some sort of elaboration, they simply say it violated the TOS (they didnt) and left it at that.

    I feel it is a legit question though. Ive seen alcohol related lenses before. Just was wondering where they drew the lines in terms of TOS.

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