Branded Lens - Agency creating a brand's lens

Follow

Megan Moran

Snap Lens Network Member Lens Studio Team

• January 30, 2018 19:41

I work for a marketing agency that works directly with brands. If our agency wanted to create a Lens for Toyota (just an example) to run at an Auto Show, how would that work? Do I just submit the lens that includes Toyota branding via Lens Studio like usual? Is it still free if it includes branded logos, etc?

0

• 

  Kaitlyn Benitez-Strine

  Snap Lens Network Member Lens Studio Team

  • January 30, 2018 23:38

  Hey Megan,
  
  Thank you for your enthusiasm around creating Lenses! As long as you hit the technical requirements, own the rights to use the content, and follow our community guidelines outlined in this guide, you can create Lenses and distribute the Snapcodes how you wish for free. 

  Through Lens Studio, Lenses can be distributed by the creator using a unique Snapcode or Lens link. Once the Snapcode is scanned the Lens remains in one's rear carousel for 24 hours alongside the other Snapchat Lenses for people to enjoy. This Snapcode lasts for one year and people can re-scan the Snapcode as much as they would like to enjoy the Lens again and again. You can learn more about how to distribute Lens Studio Lenses in this guide.

  Lenses made through Lens Studio do not cost money to upload, but they also cannot be geo-targeted at this time. If you were thinking of running a business campaign with your Lens in a certain area or hoping to get a more permanent Lens in the carousel, please note that we currently require all sponsored Lens campaigns to be run with the assistance of the brand's Snap rep.
  
  If you'd like to learn more about that process I'd be happy to point you in the right direction.
  
  Best,
  Kaitlyn

  Comment actions Permalink
• 

  Andrew Mendez

  Snap Lens Network Member Lens Studio Team

  • February 14, 2018 05:29

  Hey Megan,

  If you are looking to hire someone to make a lens, I would love to speak with you and your team. Here are some lenses i've made over the past few weeks. You can email me at interactivetech1@gmail.com

  https://www.snapchat.com/unlock/?type=SNAPCODE&uuid=04094836871a404181546d8d52b68c05&metadata=01

  https://www.snapchat.com/unlock/?type=SNAPCODE&uuid=e72cf6fd7d7d4e06a71a9e5e8fb5ab3d&metadata=01

  Comment actions Permalink
• 

  Anthony

  Snap Lens Network Member Lens Studio Team

  • July 06, 2018 15:41

  How long do sponsered lens stay live? And why do a I have an expiration date on my snap code for 5 days?

  Comment actions Permalink
• 

  Kaitlyn Benitez-Strine

  Snap Lens Network Member Lens Studio Team

  • July 06, 2018 20:05

  Hi Anthony,

  Did you make this Lens with Lens Studio? Can you share the Snapcode here and the Lens Name please? 

  Thanks,
  Kaitlyn

  Comment actions Permalink

Please sign in to leave a comment.