Let us remind you that presidential elections will be held in the United States in early November. Shortly before the event, Snapchat added election-related tools that would allow users to vote in the app.
It is known that more than 400 thousand users have passed the registration process for voting through the Snapchat application so far. It is assumed that most of them are young people under 30, since they are the target audience of the application.
Together with this, the application will encourage users to attend the upcoming elections. Company representatives will even start inviting famous people to reach out to the app's audience. So, earlier Barack Obama urged young people to register in the messenger.