We recommend advertisers upload their Lens at least 5 days ahead of their desired campaign launch date.
Considerations to keep in mind:
- Each version of your Lens must go through up to 4 hours of technical review before it will become unlockable with the Snapcode. (Note: Lenses with Machine Learning elements can take up to 1 business day)
- After you Finalize your Lens, it will go through up to 48 hours of Ad Review before it becomes available in Ads Manager.
For additional details, please take a look at our guide for submitting your sponsored Lens.
